The Open Education Initiative and Pamplin College of Business at Virginia Tech are pleased to announce the release of a 4th edition of Fundamentals of Business and selected new slide decks to accompany chapters.
Fundamentals of Business https://doi.org/10.21061/fundamentalsofbusiness4e , fourth edition (2023) is an 434-page open education resource intended to serve as a no-cost, faculty-customizable primary text for one-semester undergraduate introductory business courses. It covers the following topics in business: Teamwork; economics; ethics; entrepreneurship; business ownership, management, and leadership; organizational structures and operations management; human resources and motivating employees; managing in labor union contexts; marketing and pricing strategy; hospitality and tourism, accounting and finance, personal finances, and technology in business. The textbook was designed for use in Virginia Tech’s Pamplin College of Business introductory level business course, MGT1104 Foundations of Business and is shared under a Creative Commons Attribution Non-Commercial ShareAlike 4.0 license (CC BY NC-SA 4.0).
Instructors reviewing, adopting, or adapting this textbook are asked to please help us understand your use of the material by filling out this form http://bit.ly/business-interest.